Category Archives: science communication

I will alter your brain!!

In July I participated in the German science web video contest “Fast Forward Science”. In this video I explain the concept of the “brain changes” that people keep talking about in the headlines: brain states, and neuroplasticity.

The video is in German, but you can switch on English subtitles.

P.S. Unfortunately the video did not make it into the second round 🙁

THE 4 CORE ELEMENTS of science communication.

this was first posted on Science for Progress.

One of the most daunting things I faced when preparing my first communication attempts was not WHAT I was going to talk about, but HOW?!

It helped me A LOT to understand that there are 4 CORE ELEMENTS that pretty much every communication piece needs. With those in mind I could start figuring out what my main message should be. It made starting to write / script / create SO much easier.

Continue reading THE 4 CORE ELEMENTS of science communication.

12 Tips on How to do Outreach on Twitter.

( I wrote this post for the “Progressive Community” section of my science advocacy project Science for Progress.)

Twitter is great for communication. You can get your knowledge, opinions, and personality in front of people, easily. And you can curate your timeline to show tweets from people you align with. People, whose humor you enjoy. Or people who you think can teach you something, be it through mutual exchange or simply reading what they have to say.

But you need to know how!

I have been on twitter for quite some time – more than any one person who knows me would expect, because I played around under pseudonyms – a lot. By doing so, I think I have gained a little bit of experience with the dynamics on twitter. I also have notoriously little patience with bad communication – including my own mistakes, which you can still witness regularly.

Continue reading 12 Tips on How to do Outreach on Twitter.